As Global VP Marketing, Melissa oversees AnyClip’s general brand positioning, demand-gen and customer experience initiatives and plays a critical role in the Company’s strategic planning and business development efforts.
Prior to joining AnyClip, Melissa served as VP of Marketing and Integrated Solutions at Ziff Media Group, leading go-to-market strategy, client engagement, events and content studio functions for a digital media portfolio including Mashable, PCMag, Offers, and AskMen.
Before this, Melissa helped to launch the New York Post’s branded content studio, Post Studios, and led account management on key accounts at Microsoft Advertising (MSN, Skype, Outlook, XBox). Before shifting to digital, Melissa led integrated marketing initiatives at the cable networks IFC, MTV, VH1 and CMT.
An award-winning marketer and content strategist, Melissa holds a BS in Film and Television from Boston University’s College of Communication.